Case study

Sales Trainer

This case study documents results from our 2016-2023 collaboration with one of the most prominent sales trainers. We've anonymized details to respect client confidentiality while showcasing transformation metrics.

$115,000,000+

Revenue generated.

82,500+

Event ticket sales.

90+

Webinars held.

115.5M+

Emails sent.

300,000+

books sold in total.

Problem

  • Limited market recognition: positioned as "one of many" trainers without expert status or authority in the sales training space

  • Low event attendance: struggling with highly competitive environment when targeting 1,000+ capacity events

  • Credibility gap: not taken seriously by potential clients and lacking professional positioning in the competitive european market

  • Undefined expertise positioning: missing clear specialization in sales, marketing, and business growth areas

Goal

  • Establish national expert positioning for sales, marketing, and business growth across the european market

  • Scale seminar attendance from 200 to 1,000+ participants through strategic campaigns and positioning

  • Build market authority to be recognized and taken seriously as the go-to sales training expert

  • Create nationwide brand recognition making the trainer a household name in the european market

  • Gain more revenue and new customers year by year

Results Achieved

Discover in the tabs below how we not only achieved these ambitious goals but actually exceeded them far beyond initial expectations.

2016

2017

2018

2019

2020

2021

2022

2023

  • Started to implement our impactful marketing strategies, catapulting our client from 0 - $1.2M+ in the first 12 months:

  • Product Launch: Architected and launched a handful of educational digital products generating $300,000+ total revenue through optimized funnel systems and high-converting campaigns

  • Record-Breaking Live Event: Sold 10,000+ tickets and generated $830,000+ in just 72 hours for one live event

  • Publishing & Content Success: Created and published a best-selling book that sold 40,000+ copies in just four weeks, demonstrating rapid market penetration and audience engagement

  • Viral Marketing Impact: Developed and executed viral video branding campaigns reaching 20 million+ impressions with over 4 million video views in the european market, significantly expanding brand awareness and market share

  • Viral Brand Campaign: Executed storytelling-driven video showcasing the clients authentic journey to success, transforming personal struggle into inspirational call-to-action that generated 20+ million impressions, 4+ million video views across european markets, and substantial brand awareness expansion

$0+

digital products revenue

0+

live event tickets sold

0+

books sold in 4 weeks

0 Million+

video views

  • Organic Growth Optimization: Implemented comprehensive SEO strategies that organically increased website engagement by 17,500+ likes while building sustainable traffic growth and online visibility

2016

2017

2018

2019

2020

2021

2022

2023

The truth you can't un-know

You + Marketing.MBA

= Our Next Success Story.

These results aren't accidents. Your transformation from competitor to category leader starts with one strategic decision.

2025 – ∞ MARKETING.MBA

ALL RIGHTS RESERVED

Case study

Sales Trainer

This case study documents results from our 2016-2023 collaboration with one of the most prominent sales trainers. We've anonymized details to respect client confidentiality while showcasing transformation metrics.

$115,000,000+

Revenue generated.

82,500+

Event ticket sales.

90+

Webinars held.

115.5M+

Emails sent.

300,000+

books sold in total.

Problem

  • Limited market recognition: positioned as "one of many" trainers without expert status or authority in the sales training space

  • Low event attendance: struggling with highly competitive environment when targeting 1,000+ capacity events

  • Credibility gap: not taken seriously by potential clients and lacking professional positioning in the competitive european market

  • Undefined expertise positioning: missing clear specialization in sales, marketing, and business growth areas

Goal

  • Establish national expert positioning for sales, marketing, and business growth across the european market

  • Scale seminar attendance from 200 to 1,000+ participants through strategic campaigns and positioning

  • Build market authority to be recognized and taken seriously as the go-to sales training expert

  • Create nationwide brand recognition making the trainer a household name in the european market

  • Gain more revenue and new customers year by year

Results Achieved

Discover in the tabs below how we not only achieved these ambitious goals but actually exceeded them far beyond initial expectations.

2016

2017

2018

2019

2020

2021

2022

2023

  • Started to implement our impactful marketing strategies, catapulting our client from 0 - $1.2M+ in the first 12 months:

  • Product Launch: Architected and launched a handful of educational digital products generating $300,000+ total revenue through optimized funnel systems and high-converting campaigns

  • Record-Breaking Live Event: Sold 10,000+ tickets and generated $830,000+ in just 72 hours for one live event

  • Publishing & Content Success: Created and published a best-selling book that sold 40,000+ copies in just four weeks, demonstrating rapid market penetration and audience engagement

  • Viral Marketing Impact: Developed and executed viral video branding campaigns reaching 20 million+ impressions with over 4 million video views in the european market, significantly expanding brand awareness and market share

  • Viral Brand Campaign: Executed storytelling-driven video showcasing the clients authentic journey to success, transforming personal struggle into inspirational call-to-action that generated 20+ million impressions, 4+ million video views across european markets, and substantial brand awareness expansion

$0+

digital products revenue

0+

live event tickets sold

0+

books sold in 4 weeks

0 Million+

video views

  • Organic Growth Optimization: Implemented comprehensive SEO strategies that organically increased website engagement by 17,500+ likes while building sustainable traffic growth and online visibility

2016

2017

2018

2019

2020

2021

2022

2023

The truth you can't un-know

You + Marketing.MBA

= Our Next Success Story.

These results aren't accidents. Your transformation from competitor to category leader starts with one strategic decision.

2025 – ∞ MARKETING.MBA

ALL RIGHTS RESERVED

Case study

Sales Trainer

This case study documents results from our 2016-2023 collaboration with one of the most prominent sales trainers. We've anonymized details to respect client confidentiality while showcasing transformation metrics.

$115,000,000+

Revenue generated.

82,500+

Event ticket sales.

90+

Webinars held.

115.5M+

Emails sent.

300,000+

books sold in total.

Problem

  • Limited market recognition: positioned as "one of many" trainers without expert status or authority in the sales training space

  • Low event attendance: struggling with highly competitive environment when targeting 1,000+ capacity events

  • Credibility gap: not taken seriously by potential clients and lacking professional positioning in the competitive european market

  • Undefined expertise positioning: missing clear specialization in sales, marketing, and business growth areas

Goal

  • Establish national expert positioning for sales, marketing, and business growth across the european market

  • Scale seminar attendance from 200 to 1,000+ participants through strategic campaigns and positioning

  • Build market authority to be recognized and taken seriously as the go-to sales training expert

  • Create nationwide brand recognition making the trainer a household name in the european market

  • Gain more revenue and new customers year by year

Results Achieved

Discover in the tabs below how we not only achieved these ambitious goals but actually exceeded them far beyond initial expectations.

2016

2017

2018

2019

2020

2021

2022

2023

  • Started to implement our impactful marketing strategies, catapulting our client from 0 - $1.2M+ in the first 12 months:

  • Product Launch: Architected and launched a handful of educational digital products generating $300,000+ total revenue through optimized funnel systems and high-converting campaigns

  • Record-Breaking Live Event: Sold 10,000+ tickets and generated $830,000+ in just 72 hours for one live event

  • Publishing & Content Success: Created and published a best-selling book that sold 40,000+ copies in just four weeks, demonstrating rapid market penetration and audience engagement

  • Viral Marketing Impact: Developed and executed viral video branding campaigns reaching 20 million+ impressions with over 4 million video views in the european market, significantly expanding brand awareness and market share

  • Viral Brand Campaign: Executed storytelling-driven video showcasing the clients authentic journey to success, transforming personal struggle into inspirational call-to-action that generated 20+ million impressions, 4+ million video views across european markets, and substantial brand awareness expansion

$0+

digital products revenue

0+

live event tickets sold

0+

books sold in 4 weeks

0 Million+

video views

  • Organic Growth Optimization: Implemented comprehensive SEO strategies that organically increased website engagement by 17,500+ likes while building sustainable traffic growth and online visibility

2016

2017

2018

2019

2020

2021

2022

2023

The truth you can't un-know

You + Marketing.MBA

= Our Next Success Story.

These results aren't accidents. Your transformation from competitor to category leader starts with one strategic decision.

2025 – ∞ MARKETING.MBA

ALL RIGHTS RESERVED